WHAT IS EMAIL MARKETING?

Email marketing is an efficient way to stay connected with your clients while also promoting your business. With email marketing, you can easily and quickly reach target markets without the need for large quantities of print space, television or radio time or high production costs.

Email marketing has become an essential tool for business ever since the introduction of the Internet to the world, however some campaigns that make it through to our in-boxes are absolute rubbish that we don’t take any notice of. This article seeks to explain what email marketing really is, why companies should use it and how they should go about doing so.

ADVANTAGES

Email marketing (on the Internet) is popular with companies for several reasons:

Email marketing is significantly cheaper and faster than traditional mail, mainly because of high cost and time required in a traditional mail campaign for producing the artwork, printing, addressing and mailing.
Advertisers can reach substantial numbers of email subscribers who have opted in (i.e., consented) to receive email communications on subjects of interest to them.
Almost half of American Internet users check or send email on a typical day, with email blasts that are delivered between 1 am and 5 am local time outperforming those sent at other times in open and click rates.
Email is popular with digital marketers, rising an estimated 15% in 2009 to £292 million in the UK.
If compared to standard email, direct email marketing produces higher response rate and higher average order value for e-commerce businesses.

DISADVANTAGES

As of mid-2008 email deliver-ability is still an issue for legitimate marketers. According to the report, legitimate email servers averaged a delivery rate of 56%; twenty percent of the messages were rejected, and eight percent were filtered.

How to find Best Email Marketing Software?

There are hundreds, if not thousands, of email marketing providers out there. Comparing every one of them could easily take months or even a year or more.

The practical approach to finding the best fit for your business is to:
- Figure out what you need in an email marketing software
- Find providers who are likely to fit your needs
- Evaluate those providers based on whether they fit your criteria

BEST EMAIL MARKETERS

BenchMarkEmail

Email Newsletters
If you don't send out an email newsletter, now is the time to start. And Benchmark Email can get you there. Send out weekly, bi-monthly or monthly newsletters that drive your company message home. Benchmark Email includes everything you need to craft a compelling email newsletter, from the full-scale contact list management to the post-send, real-time tracking. Sign up for a free trial

BenchMarkEmail

FEATURES

Send Email newsletters
Real-Time Reports
Contact list Management
Mobile Email marketing
Auto Res-ponders
Social Media
Dedicated Email Servers
Signup Forms and many more.... Click here to start free trial

Email marketing engages your user base and develops your online brand. I use and recommend Benchmark Email to your BRAND

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AWEBER

You don't need a fancy marketing degree or decades of experience to use AWeber.

We've built an email marketing software that anyone can use to grow your list and send beautiful emails.

Why? Because at heart, we're a small business too. And helping small businesses like yours get things done and grow is what we're all about.

But don't take our word for it.

These are the words of aweber. They are one of the best in this field having more than 1million customers. They are the most trustiest brand in this sector.

AWEBER

FEATURES

Auto Responder Follow up
Expert Customer Support
Email Deliverability rate
Sign up forms
Email Newsletters
RSS to Email
Drag & Drop Editor
And many more......Click below To start

click here to know more

PRICING

Pricing for plans starts from $19 but you can kick start by only $1 Click Here

Read More Free Tools To Grow Business/Blog/Websites

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StreamSend

Results-Driven Email
Marketing and Social Tools

Today’s competitive digital world makes it difficult to get
your consumer’s attention. StreamSend offers powerful email
marketing and social delivery tools with cutting edge features
at a fraction of the price of others. It’s fast, effective
and easy-to-use.

FEATURES

Smart Message Delivery
Professionally Designed Templates
Marketing Automation
Dynamic Content
Email Analytics
Video in Email
and many more click here to start free trial

Things About Email Marketing Your Boss Wants To Know

You don't need a fancy marketing degree or decades of experience to use AWeber.

We've built an email marketing software that anyone can use to grow your list and send beautiful emails.Why? Because at heart, we're a small business too. And helping small businesses like yours get things done and grow is what we're all about.But don't take our word for it.

Results-Driven EmailMarketing and Social Tools

We've built an email marketing software that anyone can use to grow your list and send beautiful emails.

Why? Because at heart, we're a small business too. And helping small businesses like yours get things done and grow is what we're all about.

But don't take our word for it.

Results-Driven Email
Marketing and Social Tools